Wag it before it wags you - The Long Tail

The Long Tail from his original article in 2004 http://www.wired.com/wired/archive/12.10/tail.html

for me this tied with web2.0 thinking and the tipping point of sustainability spells out the big picture that will keep me busy for the next decade.

http://www.thelongtail.com/about.html tools and techniques that wag the tail of "supply and demand" thats accelerated focused business.

See references to all of these in previous drops to my blog along with http://www.greenbiz.com/news/news_third.cfm?NewsID=30520&CFID=7184579&CFTOKEN=64608755

cheers
Nick